How Businesses Innovate, Transform and Continuously Improve

08:30 - 09:10

Guest welcoming

09:10 - 9:15

Event launching

Florin Godean - President of the Chamber of Commerce Switzerland-Romania

9:15 – 9:20

Swiss insights regarding digital transformation

H.E. Arthur Mattli - Ambassador of the Swiss Confederation in Romania

9:20 – 9:40

Driving Successful Strategic Transformation: Redesign, Execute, Improve

Cristian Matei - Founder, Advanced Thinking & coordinator of the Business Transformation & Continuous Improvement working group within CCE-R

9:40 – 10:40

Panel 1. How to make business transformation work


Discussion Topics:

  • Why transformations fail or do not reach their objective?
  • What are key strategies and factors to drive successful transformation?
  • Where do you start when building a business transformation program?
  • How can leadership address challenges within a transformation program?


Cristian Secoșan, General Manager at Delgaz Grid, Deputy General Manager at E.ON Romania and President at Consiliul Investitorilor Străini

Liviu Gavrilă, Renewable Energy Business Director, CEZ

Maria Boldor, Principal Business Transformation, Horváth

o Iulia Malioukis, Principal Digital Transformation, Horváth

10:40 – 11:00

Coffee break

11:00 – 12:00

Panel 2. Human resources development role in business transformation programs. Do's and don’ts

Discussion Topics:

  • How can business leaders overcome employee resistance when it comes to transformation programs?
  • How to be preventative, proactive, and responsive through change and how to take the emotion out of transformation programs?
  • Is HR development a key element in successful strategic transformation?
  • How does a collaborative approach drive a holistic transformation?


o Sergiu Neguț, Co-Founder & Chief Strategy Officer, Fintech OS

Liviu Șotre, CEO, Lidas Tulcea

Cristian Matei, Founder, Advanced Thinking and coordinator of the Business Transformation & Continuous Improvement working group within CCE-R

12:00 – 12:15

Conclusions and Q&A

12:15 – 13:30

Lunch & Networking

Business transformation and continuous improvement imply ongoing efforts to enhance business performance and adapt to changing market conditions. One of the most significant trends in this field is digital transformation, which if done properly, can improve efficiency, increase competitiveness, and drive growth.

Another trend in business transformation is the shift towards new business models. Many companies are now exploring new revenue sources, such as subscription or platform-based models and sharing economy models. These models allow companies to better monetize their products and services and better serve the needs of their customers.

In this context, the Chamber of Commerce Switzerland-Romania with the support of Advanced Thinking and Horváth will organize the ’How Businesses Innovate, Transform  and Continuously Improve’ event, to emphasize the need for a fundamental redesign of business models and analyze how some companies managed to overcome this process.

Many thanks to our sponsors: Advanced Thinking, Horváth and Pronat (D'Ora mineral water).